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Terminology
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A Framework and Methodology for Creating Content that Works!

Science-Based Content Design teaches you to understand your audience in a deeper and more fundamental way, and to apply that knowledge in ways that can lead to a better user experience, increased customer satisfaction, lowered production costs, and deliverables that inform and delight.

Information Development

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Definition
Tools of the Trade
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10 Favorites for InfoDev Pros

Information development is about taking an evidence-based and interdisciplinary approach to content-based communications. It's also about making content-related decisions that benefit both end users and organizations. This list brings together some of the best publications to help you create content that really works!

Information Development

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Books
Basic Design Elements
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Fundamentals for Creating Content that Works!

Color has a strong influence on how human beings interpret information. It affects meaning, legibility, accessibility, and even production. There are five basic color attributes every content professional can use to make more effective color decisions.

Design Basics

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Color

Courses

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InfoDev Academy
XXX
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Getting Things to Work

Test course for getting things to work properly during the purchase process

MiniCourse

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Information Development

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1
Science-Based Content Design
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In 10 Easy Steps

Easy steps for adjusting heading size and position for headings that work

MiniCourse

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Basic Content Elements

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20
InfoDev Academy
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Guidelines for writing and design

Admins Only

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Introductory Courses

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4
Science-Based Content Design
IDA101
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Admins Only

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Premium Program

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79

Course Content

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Orientation

Foundation
Lesson Content
0% Complete 0/1 Steps
Lesson Content
0% Complete 0/4 Steps
FREE
Science-Based Content Design
100
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Color Perception and Application

A quick look at how science is used to guide content-related decisions

MiniCourse

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Introductory Courses

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13
FREE
COMING SOON
Science-Based Content Design
200
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Creating Content that Works!

Premium program with guided, step-by-step instruction

Coming Soon!

Would you like us to let you know when enrollment opens?

Course

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Premium Program

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91

Course Content

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Part 1: Foundation for Success
Part 2: The Basics
Part 3: General Dynamics
Part 4: Application
Part 5: Advanced Application

Tips and Tricks

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Design Tip

Using Color Effectively

Color Value and Size

Optical Consistency for Color

To ensure the perception of color consistency throughout a deliverable, make the color slightly lighter (higher in value) on larger elements and darker (lower in value) on smaller elements.

Workshops

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Bulk Discounts
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Creating Content that Works!

Step-by-step, guided instruction for creating effective content that reflects the way human beings naturally perceive and process information.
Up to 35% Off
Three-Seat Minimum
Program Membership,
Enroll Now
Single Payment
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science-based content design logo
Creating Content that Works!

Step-by-step, guided instruction for creating effective content that reflects the way human beings naturally perceive and process information.
$2,560
One-Time Payment
Program Membership,
Enroll Now
Payment Plan
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science-based content design logo
Creating Content that Works!

Step-by-step, guided instruction for creating effective content that reflects the way human beings naturally perceive and process information.
$256
12 Monthly Payments
Program Membership,

Memberships

Enroll Now
Bulk Discounts
abstract image of visual system from eyes to brain
science-based content design logo
Creating Content that Works!

Step-by-step, guided instruction for creating effective content that reflects the way human beings naturally perceive and process information.
Up to 35% Off
Three-Seat Minimum
Program Membership,
Enroll Now
Single Payment
abstract image of visual system from eyes to brain
science-based content design logo
Creating Content that Works!

Step-by-step, guided instruction for creating effective content that reflects the way human beings naturally perceive and process information.
$2,560
One-Time Payment
Program Membership,
Enroll Now
Payment Plan
abstract image of visual system from eyes to brain
science-based content design logo
Creating Content that Works!

Step-by-step, guided instruction for creating effective content that reflects the way human beings naturally perceive and process information.
$256
12 Monthly Payments
Program Membership,
Enrollment is currently closed.

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